| 5 Reasons to Publish an Executive Blog Remember the first time someone told you that by the year 2000 every company would have a website? Remember how sceptical you were? Fast forward to 2006 -- who doesn't have email? In the next five years, every successful business will incorporate blogging into their marketing and communications strategies as automatically as they include web sites today. Most will do it because their competitors are blogging and they don't want to be "left behind" in the aftermath of technological hurricane. The smart ones leading the pack will profit from their blogs because they know that...  Continue Reading at Digital Conversations Blog...
Creative Showcase: Richmond Auto Mall Congratulations to the Richmond Auto Mall on the launch of their brand new website in May!  Our Kinetix creative team developed a sleek, modern newsletter design to complement the new site’s brushed metal interface. The new layout integrates subtle design elements from the website into a clean, easy to read newsletter layout that doesn’t compromise compatibility with the multitude of email clients in use today. (At last count, more than 42 different email clients were used by Internet users worldwide!) A new look and a more informative editorial line-up have combined to deliver noticeable improvements in both open and click-through rates for the Auto Mall email program. More of our recent work... |
81% of Canadian Internet users have signed up to receive email from at least one web site. How many have you subscribed to? 
 Dear Aunt May,No matter what I do, I just can't get a good response rate to my email campaigns. What's the problem? What am I doing wrong? Low Expectations, Surrey, BC 
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When
designing creative content for email messages, the one number you must
never forget is 650. That's the maximum width (in pixels) your email
can be without losing parts of your message to a horizontal scroll bar.
Don't lose part of your message just because you want to say it in a
big way -- keep your key information front and centre by designing with
the recipient in mind. Kinetix Media Communications
#200 - 576 Seymour Street
Vancouver, BC
V6B 3K1